
House of WELL is a residential complex on Dubai Islands by Well Concept Real Estate Development, presented by ABRA. The project represents a premium-class clubhouse that harmoniously combines architectural aesthetics, comfort, and the philosophy of conscious living. The architecture features a modern style with soft lines, panoramic glazing, and a natural color palette that emphasizes an atmosphere of calm luxury. The building includes a ground floor, two podium levels, and ten residential floors. The complex offers one-, two-, and three-bedroom apartments, Podium Villas, and Penthouses. Interiors are designed in warm natural tones, using wood, stone, and textured finishes that create a sense of harmony and comfort. Residents can enjoy a wide range of amenities, including a podium-level swimming pool, fitness area, spa and relaxation zone, children’s room, indoor and outdoor recreation spaces, an elegant lobby with a waiting area and a concierge desk, as well as smart house systems and two-stage air and water purification. The concept of the project is based on the Clubhouse philosophy, combining social, wellness, and work spaces under one roof. The complex boasts a prime location: Dubai Islands Mall — 3 minutes, Dubai Islands Beach — 5 minutes, Dubai Islands Marina — 7 minutes, International Airport — 15 minutes, Dubai Frame — 20 minutes, DIFC — 25 minutes, Burj Khalifa — 30 minutes.
Base-case underwriting using Astraterra's current Dubai assumptions: 60/40 debt/equity, 5.5% debt cost, 4% vacancy, 5% management, 1.2% service charge proxy, and 10% annual appreciation. For a live bespoke model, use our financial analysis calculator.
Indicative pricing context built from current area benchmarks so buyers can anchor this launch against ready stock, premium peer launches, and trophy alternatives.
| Benchmark | AED / sq ft | Indicative Ticket | Context |
|---|---|---|---|
| House of WELL launch basis | 2,491 | AED 2.24M | Current launch / asking basis |
| Dubai Islands ready-stock comps | 1,500 | AED 1.35M | Indicative resale benchmark |
| Dubai Islands premium peer launches | 1,850 | AED 1.67M | New-launch peer set |
| Trophy alternative proxy | 2,250 | AED 2.02M | Higher-end anchor for negotiation context |

























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Astraterra Properties
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Dubai Islands
House of WELL by Well Concept Real Estate Development
Located in Dubai Islands
Starting from AED 2,242,020
Unit mix includes 1 BR, 2 BR, 3 BR, Apartments
Expected handover: Mar 2027
Official brochure and PDF marketing materials available
Official render/gallery images available
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Share your capital range, preferred area or unit type, reservation timeline, and whether you want branded-residence, trophy-level, or discreet high-ticket stock. We use that to filter inventory before sending options.
Astraterra Properties · RERA BRN: 54738 · info@astraterra.ae
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